You'd be hard-pressed to find someone who isn't looking for a quick fix to place their website atop the search engine rankings. In fact, many people are spending big bucks just for a shot at securing prime placements on sites such as Google, Yahoo!, MSN and AOL. But while most of that financial focus is concentrated on creating keyword-rich content and building incoming links, one forgotten element of a search engine-friendly website often receives little attention: title tags.

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