Industry Note: Edge Competencies and Revolutionizing Branding

Industry Note: Edge Competencies and Revolutionizing Branding

Published by kidmercuryblog
10-09-2007

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Industry Note: Edge Competencies and Revolutionizing Branding

Umair nails it here. -- KM

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Even now, in late 2007, I continue to be surprised by the relative brilliance of Google. Consider it's latest most - turning YouTube inside out. This is a textbook - killer - example of leveraging resources at the edges, rather than the ...

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