Google won't be beat by another search company, but rather by something disruptive -- something that commoditizes search, and creates value atop of it. Mahalo is close, but the basis of competition needs to change to something besides search. My money is on community governance. -- KM
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Google is really growing into its gorillahood. A quick calculation, based on the latest figures from the Interactive Advertising Bureau, shows that in the first half of 2007 Google commanded a 40 percent market share of all online
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