Forrester: No Love for In-Game Ads

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Forrester: No Love for In-Game Ads

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Forrester: No Love for In-Game Ads

Published by kidmercuryblog
09-20-2007

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Forrester: No Love for In-Game Ads

Still very early, I think in the long run in-game advertising will work very well, and will be much like how advertising in virtual worlds and social networks will be. -- KM

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Source: Interactive Marketing Channels To Watch In 2007, Forrester, March 27, 2007. Was looking at a Forrester report from earlier this year and came across this graph: "Mobile and game marketing still get no love. ...

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