As always, lawsuits are not the answer. The answer is in finding a way to make ads that people want to watch. Innovation in product placement is, in my opinion, a key part of the picture. -- KM

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Web ad blocking may not be (entirely) legal — Advertising-supported companies have long turned to the courts to squelch products that let consumers block or skip ads: it happened in the famous lawsuit against the VCR in 1979 and again with ReplayTV in 2001.
Source: CNET News.com

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