Last time, I mentioned that as attention increasingly becomes the only scarcity as cost of media creation and distribution falls to zero -- a concept typically attributed to Hebert Simon -- the result would be a world in which publishers who have successfully used their media to get attention (as musicians often do) would naturally be positioned to be a broadcaster and develop business models built around allocating the attention they receive to other outlets seeking attention. This is typically referred to as advertising, although I am starting to dislike the word, because it is associated with intrusive banners and television spots. While this is a form of reselling attention, there are far superior ways, and the businesses that will profit most from the new media revolution will be those that can profitably leverage the attention they receive in ways beyond broadcast, mass-market advertising. As we have discussed many times before, the free/open source economy ultimately leads to a world of personalization, and attention allocation strategies should be devised accordingly. Markets of One, as James Gillmore noted in his excellent book.

Anyway. With that in mind, I re-launched the Kid Mercury Music Channel, which pulls in YouTube channels of musicians. A bunch of musicians I like don't enable their channels to be embedded on sites besides YouTube, which sucks (for them too, as new media economics will end up proving). The channel currently has a lot of music I think sucks in there, just because I grabbed the feeds of a bunch of major labels that have both cool and crappy musicians. I'll clean it up at some point.

Anyway, here's a sample of some of the cool stuff in there. "MyHope," by sweetafton23. It's about hoping MySpace dies. Unsurprisingly, it's my current favorite song!