I agree, but I have a tough time seeing companies spend all this money on banner or text ads on social networks. I think they'd be better off investing in their own social networks, or in creating killer content -- especially video content. -- KM


eMarketer has a report out today that is a must-read for anyone in the social networking space. Among the highlights, eMarketer’s research shows that 37% of the US adult population currently uses social networks, while 70% of teens do ...

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