Lame because users are not going to pay attention to these ads; social networks require a different type of advertising. But interesting nonetheless, as we are starting to see more serious monetization attempts out of the big social networks. -- KM
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MySpace will announce plans to introduce a new advertising platform, “SelfServe by MySpace,” at Ad:Tech Monday. SelfServe by MySpace will allow users directly purchase, create and analyze the performance of ads throughout the MySpace
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