It’s often said that generals “fight the last war.” They use tactics that worked in the last war and struggle when conditions change in ways that render those tactics ineffective. For example, after years of bloody trench warfare in ... Go to Full Article

Reader Phil James, a Barack Obama supporter, writes from Des Moines (wait, Iowa still exists?) with an anecdote that shows Obama's aggressive branding strategy in action: I knew there was something special to this campaign back in ... Go to Full Article

As many of you know, Innosight, the company behind the Innoblog, has deep ties to the Harvard Business School and the Harvard Business School Press, beginning with Innosight founder, HBS professor, and frequent HBSP contributor Clayton ... Go to Full Article

Tech bloggers and analysts had a collective cow yesterday over the news that January 2008 comScore data suggest clicks on Google’s paid search ads have stopped growing, which implies that Google may be vulnerable to a US recession ... Go to Full Article

zu sein, muss ja nicht zwangsläufig etwas Schlechtes bedeuten. Ähnliche Artikel:. Kontaktschwäche; Moderne Folter; IFA 2008; Outdoorsex; deutsche Fliege. Go to Full Article

Brand reputation is by far the most important thing in marketing, I mean honestly no one can out beat a strong brand. When a consumer sees a brand that there famaliar with and they’ve heard nothing, but good words about that particular ... Go to Full Article

State of the Brand, written by Ecra Creative Group co-founder Jason Voiovich, is a weekly discussion of how branding affects the world around you. Go to Full Article

Blogger: Gerry Gebel. Over at the Privacy Law blog, I found a post about the troubles Life is good finds itself in because it “collected sensitive information from consumers and failed to secure it in compliance with its own privacy and ... Go to Full Article

I was reading the New York Times public editor’s rebuke of the NYT McCain ethics piece that alleged an affair with a lobbyist, when a line at the end reached out and grabbed me by the collar (bold is mine):. The pity of it is that, ... Go to Full Article

Cutting out human interaction can erode the ability to build loyalty. With no people to connect to, the emotional link in all interactions is lost, reducing the ability to build brand loyalty. Go to Full Article

Forum: Application Downloads Posted By: Softwares Post Time: 23-Feb-2008 at 02:10 AM. Go to Full Article

Dress in a sartorial suit from the Hardwick Clothes Suitable Suit Collection. All season wool. Two and Three button fronts. Pleated pants. The latest cuts and colors. www.suitable-u.com/men/hw_sartorial.html ... Go to Full Article

Geemore Technology looking for bidders TimeUK founder Tahir Mohsan said today he has put the Evesham Technology Ltd brand up for sale, following the departure of the defunct British computer maker’s co-founder and chairman Richard ... Go to Full Article

A cornerstone of journalism has always been reporting what key sources say, put in context and given perspective, alongside reported facts. It’s time to reinvent that process on the web — make it dynamic — using the fundamental ... Go to Full Article

This is supposed to be the era of knowledge. Yet I think we should be increasingly worried that it is in fact even more the era of ignorance. The two are in some ways complementary. An expert has long been known, at least by cynics, ... Go to Full Article