Once in a while I like to remind everyone of some of the trust points that exist out there in Internet land, and this time I will underline the importance of paying attention because dang, it seems just about everyone is stuffing crap ... Go to Full Article

So I chose to cover this session out of primarily selfish motives, but I bet there's going to be some broad takeaways that can be applied to company's marketing campaigns. It's a large panel of excellent presenters, so this should be ... Go to Full Article

Welcome back to SMX East. I expect nothing less than awesome after yesterday's great sessions and the rocking IMNY Charity Party. And we're kicking it off strong with Google's Tim Armstrong, President, Advertising and Commerce, ... Go to Full Article

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In 1998, Jakob Nielsen defined Microcontent as pearls of clarity: you get 40-60 characters to explain your macrocontent. Nielsen was referring to subject lines, online headlines, link anchor text, etc. We (my team and I) use the term ... Go to Full Article

File this in the “science confirms common sense” folder — although this may be a surprise to many ad agencies. University of Missouri researchers found that advergames that have a thematic connection to the brand work better to create a ... Go to Full Article

Linky linky goodness, readers, dear Linky links will come to you all year If I had one wish, then it would be A post full of good links to you from me. Oh, look, my wish came true! Do text ads still work online? Oh yeah. ... Go to Full Article

I’m going to keep this post short since I’m sick of constantly rehashing the topic. Unfortunately though, it could not be ignored as a top five reason for failure in the affiliate marketing industry. “What is fame? ... Go to Full Article

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…Rick Galan, who’s following suggestion was selected at random… "Build website popularity tools into the interface - allow tracking URLs with these tools as well as search terms." Acer Aspire One Netbook Rick was one of a few smart ... Go to Full Article

Lately, we’ve seen a lot of doom & gloom reports in regards to what will happen with online advertising during the recession we’re already in. We’re even seeing some of the more popular online media companies slash their workforces in ... Go to Full Article

Posted by great scott! SEOmoz's newest product, Linkscape, provides link data that Search Marketers have always wanted, but never really had access to. What we found though is that once you start collecting that data, there's a lot more ... Go to Full Article

Danny Sullivan introduces the first keynote speaker of the conference, Bill Tancer, General Manager of Global Research at Hitwise, a Time Magazine columnist, and author of Click: What Search Activity Tells Us About Society. ... Go to Full Article

I knew I would screw up before the day was out. But after setting up in the wrong presentation room, I got myself over to the right place. Time to jump right in. Links building is a critical part of SEO and links have become ... Go to Full Article

Tokoni, is social network started last year by former Skype President Alex Kazim and former eBay execs including Mary Lou Song and eBay founder Pierre Omidyar. It’s also backed by eBay. The site has been picking up content, ... Go to Full Article